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The Generali Group is one of the most significant participants in the global insurance and financial products market. The Group is leader in Italy and Assicurazioni Generali, founded in 1831 in Trieste, is the Group's Parent and principal operating Company. With 85,000 employees worldwide and 70 million clients in more than 60 countries, the Group occupies a leadership position on Western European markets and an increasingly important place in Eastern Europe and Asia. In 2010, Assicurazioni Generali Group was the second largest insurance group in the world by revenue: Total premium income of more than €73 billion; Rank the 1st in Italy and 19th overall in the 2010 "Fortune Global 500"ranking.(www.generali.com) Generali Vietnam Life Insurance Limited Liability Company (Generali Vietnam) is the latest venture of Generali Group to expand into the emerging Asia. Generali Vietnam was granted the operation license on 20th April 2011 by Vietnam Ministry of Finance. Generali Vietnam commits to be a multi-channels distribution with diversified products to suit the financial management and protection needs of Vietnam people and companies alike.